Who We Are
The Armoured Pug is an independent Canadian studio and consultancy built on a passion for immersive worlds, thoughtful design, and cross-disciplinary collaboration.
Founded by Ryan Beland, a seasoned developer and creative lead, The Armoured Pug blends technical expertise with imaginative storytelling to bring both client visions, and original IPs to life. With a background spanning simulation, game development, technical art, and interactive experiences, Ryan has worked with clients and collaborators across the globe, delivering results in industries as diverse as enterprise simulation, entertainment, and digital media.
What We Do
Game Development: From early concept to playable builds, we create stylized, story-rich experiences that focus on atmosphere, mechanics, and player agency.
Consulting & Contract Work: With years of hands-on experience, we support studios and organizations in solving creative and technical challenges, whether it's systems design, prototyping, simulation, or visual pipelines.
Worldbuilding & IP Creation: We help ideas grow into worlds, offering narrative design, lore structuring, and creative direction to bring ambitious visions to life.
Our Values
Creativity
Collaboration
Creative Courage
Every project is approached with care, precision, and a drive to make something that resonates, whether it’s a tightly scoped prototype or a full-scale production.
Contributors
The Armoured Pug works with a small group of trusted collaborators whose work helps shape each project from concept to completion.
Creator, Founder, Creative Director
Ryan Beland
Community & Public Relations, Customer Support
Alicia Beland
Editorial Lead, Web Design, Marketing & ARC Coordination
Rosie Plum
Privacy Policy
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Effective date: 01 January 2026
Last updated: 02 August 2026The Armoured Pug (“we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you choose to share with us.
This Privacy Policy explains how information is collected, used, disclosed, retained, and protected when you visit this website, contact us, subscribe to communications, place an order, access digital products, or otherwise interact with The Armoured Pug or the Chronicles of Arynbel website.
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We collect only the personal information reasonably necessary to operate this website, communicate with users, process and fulfil purchases, provide customer support, and meet legal or business requirements.
This may include:
Contact information you voluntarily provide, such as your name, email address, telephone number, and message content
Billing and shipping addresses
Order numbers and transaction details
Products purchased
Product sizes, colours, variations, or quantities
Personalization or inscription requests
Delivery and tracking information
Refund, cancellation, or customer-support information
Newsletter subscription information
Basic technical and usage information collected through the website platform, such as IP address, browser type, device type, page views, shopping-cart activity, checkout activity, and site interactions
We do not ordinarily receive or store complete payment-card numbers. Payments are processed through third-party payment providers.
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When you subscribe to the Chronicles of Arynbel newsletter, we collect your email address and any other information you voluntarily provide through the signup form. We use this information to send news and updates relating to Chronicles of Arynbel, including book releases, preorder and launch information, project updates, events, promotions, and related content from The Armoured Pug. Newsletter subscriptions are voluntary. You may withdraw your consent at any time by using the unsubscribe link included in each email or by contacting us through the website. Our mailing list and newsletter emails are managed using Squarespace. That provider may process and store subscriber information on our behalf and may operate outside Canada. Information processed by the provider is subject to its own privacy practices. We do not sell, rent, or trade newsletter subscriber information.
Unsubscribing from marketing communications does not prevent us from sending necessary transactional communications relating to an order, payment, delivery, refund, download, or customer-support request.
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Information collected through this website may be used to:
Respond to inquiries or messages
Provide requested information or support
Process and fulfil purchases
Arrange production, packaging, and shipping
Deliver digital products
Process payments, cancellations, refunds, or replacements
Send order confirmations, shipping updates, and transactional communications
Investigate damaged, delayed, missing, incorrect, or fraudulent orders
Manage preorder, signed, personalized, or promotional products
Maintain transaction, accounting, and tax records
Prevent fraud, abuse, or misuse of the website
Improve the functionality, performance, and content of the website and storefront
Communicate about our work, products, services, or projects where consent has been provided
Meet legal, regulatory, accounting, and administrative requirements
We do not sell, rent, or trade personal information.
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This website and storefront use third-party service providers to support hosting, commerce, payment processing, production, fulfilment, shipping, email communications, analytics, security, and business administration.
Depending on the service or transaction, personal information may be processed by:
Squarespace or other website and commerce providers
Payment processors
Print-on-demand or other production providers
Book printers or distributors
Packaging and fulfilment providers
Shipping carriers and postal services
Newsletter and email providers
Analytics, security, or fraud-prevention services
Accounting, legal, or professional advisers
These providers receive only the information reasonably necessary to perform their services.
For example, a production or fulfilment provider may receive the customer’s name, shipping address, contact information, ordered product, product variation, personalization information, and order reference.
Information processed independently by a third-party provider is also subject to that provider’s own privacy practices.
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We retain personal information only for as long as reasonably necessary for the purpose for which it was collected or to meet legal, accounting, tax, contractual, fraud-prevention, administrative, or dispute-resolution requirements.
For example:
Order and transaction records may be retained for accounting and tax purposes
Customer-support correspondence may be retained while an issue remains relevant
Marketing information may be retained until consent is withdrawn or the information is no longer required
Fraud, chargeback, refund, or dispute records may be retained where reasonably necessary to protect legal or business interests
Information that is no longer required will be deleted, anonymized, or securely disposed of where reasonably practicable.
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Subject to applicable law, you may request:
Access to personal information held about you
Correction of inaccurate or incomplete information
Deletion of information where appropriate
Withdrawal of marketing consent
Information about how your personal information has been used or disclosed
Clarification of a privacy concern
Some information may need to be retained for legal, accounting, tax, fraud-prevention, order-support, or contractual purposes.
Requests may be submitted through the Contact page.
We may need to verify your identity before completing a request.
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This website is not intended for children under the age of 13, and we do not knowingly collect personal information from children.
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When online purchasing is available, we may collect information necessary to process and fulfil an order, including:
Name
Email address
Telephone number where required
Billing and shipping addresses
Products purchased
Product sizes, colours, variations, or quantities
Personalization or inscription requests
Order and transaction details
Delivery and tracking information
Customer-support correspondence
Refund or cancellation information
Payments are processed by third-party payment providers. Chronicles of Arynbel and The Armoured Pug do not ordinarily receive or store complete payment-card numbers.
Payment providers may collect and process payment information according to their own terms and privacy practices.
We may use order information to:
Process payments
Produce and fulfil purchases
Arrange shipping
Deliver digital products
Send transactional communications
Provide customer support
Process refunds or replacements
Prevent fraud
Maintain transaction records
Meet legal, accounting, tax, and regulatory obligations
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This website may contain links to external websites. We are not responsible for the privacy practices or content of third-party sites, and we encourage you to review their privacy policies separately.
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This Privacy Policy may be updated from time to time to reflect changes to our website, storefront, services, legal requirements, or privacy practices. Any changes will be posted on this page, and the “Last updated” date at the top of the policy will be revised accordingly.
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If you have questions, requests, or complaints about this Privacy Policy or how personal information is handled, please contact us through the Contact page on this website.
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To complete physical orders, relevant personal information may be shared with production, fulfilment, postal, and shipping providers.
This information may include:
Customer name
Delivery address
Contact information where required for delivery
Ordered product
Product size, colour, or variation
Personalization instructions
Order or tracking reference
Orders may be produced, processed, or shipped through facilities located outside the customer’s province or country.
We do not publicly identify every production or fulfilment provider because providers may change over time. Information is shared only as reasonably necessary to complete the order.
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Some service providers may process or store personal information outside Canada.
As a result, personal information may be subject to the laws and lawful-access requirements of another jurisdiction.
We use established service providers and disclose information only as reasonably necessary for the applicable purpose.
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This website may use cookies and similar technologies for:
Essential website operation
Shopping-cart and checkout functionality
Security
Fraud prevention
Remembering preferences
Website analytics
Performance measurement
Marketing features, where enabled
Where required, visitors may be offered cookie choices through a consent banner or privacy settings.
Browser settings may allow users to block or delete cookies. Disabling essential cookies may prevent portions of the website or storefront from functioning correctly.
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We use reasonable administrative, technical, and organizational safeguards appropriate to the nature and sensitivity of the personal information we handle.
However, no website, payment system, email service, or electronic transmission can be guaranteed to be completely secure.
Customers should not submit complete payment-card numbers, passwords, or similarly sensitive information through ordinary contact forms.
That is the complete change list. You do not need to throw away the entire policy; several sections are already usable. The main work is expanding Information We Collect, How We Use Information, Third-Party Services, Data Retention, and Purchases and Payment Information, then adding the four new storefront-related sections.